Marketing leader who builds the systems behind growth - forecasting models, automation pipelines, reporting infrastructure. Currently heading digital marketing for a 12-person team.
Istanbul, Turkey
8+ years across performance marketing, growth strategy, and marketing operations. I've worked in B2C e-commerce, B2B distribution, own-brand product marketing, retail, and SaaS - always at the intersection of data, automation, and revenue.
My background isn't just running campaigns. I build forecasting models that predict weekly revenue at 85% accuracy, design reporting pipelines from GA4 to Looker Studio, and wire up automation workflows with N8N and APIs. The kind of marketing infrastructure that compounds.
Managing a 12-person team across SEM, SEO, CRM, influencer, and content. Built forecasting systems, nearly doubled ROAS, led go-to-market for a native mobile app. Also handling brand marketing for an in-house gaming peripherals brand and B2B distributor marketing across the group.
Led a content team of 4. Built SEO-driven content programs that drove significant organic traffic and engagement growth.
Performance marketing, SEO, and email across online and offline channels. 75% organic traffic increase through content strategy.
Content production for digital and print channels promoting enterprise restaurant and hotel management solutions.